See http://bit.ly/biAyxo
In this recent posting about Apple stores, Christopher Ryan shares his thoughts on some of the reasons why he thinks Apple provides it's customers with a superior retail experience including it's motto, “We are Ladies and Gentlemen serving Ladies and Gentlemen”. Apple calls its service “surprise and delight.” I wonder how many other retail outlets describe their customer service in a similar way?
See http://bit.ly/biAyxo
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