Daring to be Different in a Hyper-Competitive Landscape
In this day and age, our businesses face an ever increasing struggle to remain competitive. Those that cannot compete soon become lost. Those that survive continue their competitive struggle. Our customers by nature are promiscuous, and with so much choice, they will soon look elsewhere if their expectations cannot be met. So can we design an agile business architecture that will continue to support the continual evolution of our business needs? If so, how can we ensure customer satisfaction and guarantee the success of our organisations whilst also maintaining an architecture that satisfies the need for both agility and innovation in such a competitive landscape? The answer is we need to stand out from our competitors.
Steve Towers gives a talk about new and emerging business models vs the old paradigms
An Agile Business Architecture
So what is the secret behind this centuries most successful companies and what can we learn from them? These companies know that it is the customer who is in control of their destiny. So we too can put the customer at the heart of everything we do and we can succeed by eliminating any reason for customers to leave us. We can do this by designing every customer interaction, to ensure it is a successful one. To make every customer interaction successful, we must align our businesses to deliver successful customer outcomes, every time. This requires a new way of thinking, from the customers perspective or "Outside In". We also need to implement an agile framework that not only empowers our employees to make decisions but also encourages them to strive for improvement in each and every customer interaction.
Business agility cannot be achieved by comprehensively documenting, mapping and modeling our business processes and procedures. Ironically, it is this task of documenting our business processes that may indeed constrain our ability to be agile. So what would an outside in customer centric, dynamic, business framework look like?
The CEMMethod
The Agile Business Architecture implemented when an organisation is aligned to delivering successful customer outcomes is called Outside In and is behind the success of many of this centuries most successful companies. This success is underpinned by the ability to simplify internal processes and systems and an ability to manage each and every customer interaction. The same techniques used by these organisations to achieve business success are available to you through the CEMMethod. So if you are looking to establish a hyper-competitive business framework, our consulting and training service provide you with the techniques to successfully achieve your goals.