http://bit.ly/xo7gM
How can an airline offer flights for £8 to anywhere? The answer is to know your customer and where the customer experience starts and ends.
http://bit.ly/xo7gM
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Some companies look outside-in, some companies still look inside-out. Virgin understands the new business paradigm whilst BA just doesn't get it.
http://bit.ly/V3feYAnd here is a link to help understand why British Airways is unable to compete in today's market, largely because they are using a 70's or 80's mentality to improve processes without looking at successful customer outcomes - http://bit.ly/AmW9o Reference - http://bit.ly/geXSf |