"In the end, I want healthcare professionals to stop calling me a patient or an appointment and start calling me by my real name . . . customer."
See http://bit.ly/as8Aw2
Here is a terrific article highlighting yet another example of why the customer experience is the process and why it is important for health care professionals to look to become outside in.
"In the end, I want healthcare professionals to stop calling me a patient or an appointment and start calling me by my real name . . . customer." See http://bit.ly/as8Aw2
0 Comments
The Harvard Business Review article (link below) was forwarded by a person who knows a lot about leadership. While the article is focused on doctors and healthcare, the message rings true for everyone involved in driving sustainable change initiatives.
See http://bit.ly/c4JE0P |